Business Daily: Beware these 7 sneaky PPC attribution tricks

You may think you're hitting your conversion goals, but columnist Andrew Goodman warns that faulty attribution can lead to inaccurate or misleading performance data. The post Beware these 7 sneaky PPC attribution tricks appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
via Andrew Goodman